What is a Server? And Server Types A server is a machine or special device with a specific set of programs that provide a variety of services where the Hardware server, software provides a variety of services depending on customer requests. The server can provide a variety of functions such as centralized access to information, resources, database and delivery system, acting as a customer / server network because the server and client work together to perform tasks. The server comes in different types and sizes to simplify different tasks. A file server is a machine that stores files and allows clients or users to upload and download files to them. Clients mainly include computers, printers, faxes or other devices that can be connected to the server by sharing files securely. Server Types: Many types of servers are as follows: Application Server : An application server is a product-based product also known as middleware that provides middleware security and state-of-the-art services,
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What is a domain name? A domain name is a text string that identifies a numbered IP address, which is used to access a website from client software. In plain English, a domain name is a text that a user typed in a browser window to access a particular website. For example, the Google domain name is ‘google.com’. A real website address is a complex numeric IP address (e.g. 103.21.244.0), but thanks to DNS, users are able to enter personalized domain names and redirect to the websites they want. This process is known as DNS lookup. Who manages domain names? Domain names are all managed by domain registrations, which provide domain name bookings to subscribers. Anyone who wants to create a website can register a domain name with a registrar, and there are currently over 300 million registered domain names. What is the difference between a domain name and a URL? The same source (URL) finder, sometimes called a web address, contains the site's domain name and other information, includ
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WHAT IS BACKLINKS? Backlinks (also known as "incoming links", "incoming links" or "one-way links") are links from one website to a page on another website. Google and other major search engines look for "votes" backlinks for a particular page. Pages with a high number of backlinks tend to have a high level of organic search engine. IMPORTANCE OF BACKLINKS Google gives all websites a domain authority rating from 0-100 indicating how reliable your site is. If your site gets a lot of high quality backlinks, Google recognizes that you are giving a lot of value to other people. Next, this shows that your website is trustworthy, so your domain points increase. The higher your score, the higher Google puts your site in its SERP, and the most powerful traffic you can get. It is important to note that there is a difference between good and bad backlinks. Good backlinks are: Worth it - they come from sites that offer the same services or services that you
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Social Media Marketing This practice promotes your brand and your content on social media channels to increase brand awareness, drive traffic, and track your business. Channels you can use in social media advertising include: Facebook. Twitter. LinkedIn. Instagram. Snapchat. Pinterest If you are new to social media, you can use tools like HubSpot to connect channels like LinkedIn and Facebook in one place. This way, you can easily edit the content of multiple channels simultaneously, and view analytics from the platform. In addition to linking social accounts for postal purposes, you can also connect your social media inbox to HubSpot, to get your direct messages in one place.
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Search engine optimization (SEO) This is a process of optimizing your website to "rank" the search engine results pages, thus increasing the amount of live (or free) traffic your website receives. SEO-benefit channels include websites, blogs, and infographics. There are many ways to approach SEO in order to generate relevant traffic to your website. These include: On the SEO Page: This type of SEO focuses on all the content on the "page" when you look at a website. By researching keywords by their search volume and purpose (or definition), you can answer students' questions and look up the search engine results pages (SERPs) that appear. Off page SEO: This type of SEO focuses on all the work that happens “off the page” when you want to add your website. "What activity is not on my website that might affect my level?" You may ask. The answer is incoming links, also known as backlinks. The number of publishers who link to you, as well as the related &quo
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DIGITAL MARKETING Digital marketing is a direct marketing method that connects buyers and sellers using interactive technology such as emails, websites, online forums and newsgroups, interactive television, mobile communications etc. It facilitates mass communication due to the high level of connectivity and is often done to promote products or services in a timely, appropriate, personal and inexpensive way. TYPES OF DIGITAL MARKETING Search engine optimization (SEO) Content marketing social media marketing pay per click affiliate marketing email marketing
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1. GOOGLE :- Google is an American multinational technology company. Google search is a web search engine developed by Google LLC. It is the most used search engine on the world wide web across all the platforms, with 92.62% market share, handling more than 5.4 billion searches each day. 2. BING :- Bing is a search engine created by and operated by Microsoft, Bing’s video search is significantly better than Google’s. Bing gives more autocomplete suggestions than google does in most cases. Google only gives four, while Bing gives eight. 3. YAHOO :- Yahoo search is a rebadged version of bing search engine owned by yahoo, headquartered in California. Compared to google yahoo has a poor algorithm because it still favours old and well established websites unlike google. 4. BAIDU :- Baidu is the dominant Chinese internet search engine company, and it is the equivalent to Google in the United States. Baidu is similar to Google and offers similar pro